Massmutual selects grey as new creative agency-of-record

New york, april 21, 2021 /prnewswire/ -- massachusetts mutual life insurance company (massmutual) today announced that it has chosen grey as its new lead creative agency of record, following a competitive 4-week review. massmutual recently redesigned a future-forward marketing model and, as a part of doing so, embarked on finding a new creative partner (in the middle of the pandemic).

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