Taboola's ai that automatically maximizes conversions sees almost double growth in past 90 days; brands including hyundai, ergo, leica camera, adopting it; technology now accounts for more than 50 percent of taboola advertiser spend

New york, jan. 29, 2024 (globe newswire) -- taboola (nasdaq: tbla), a global leader in powering recommendations for the open web, today announced rapid adoption and results for its performance advertising-focused bidding technology, called maximize conversions. since launching just 3 months ago, this technology is already being used by 50 percent of taboola advertisers, including hyundai, ergo, leica camera, sonova, peugeot turkey, and opel turkey, with some advertisers seeing 110 percent increases in conversions.
TBLA Ratings Summary
TBLA Quant Ranking