Yahoo and taboola enter 30-year commercial agreement, developing a leading offering for advertisers, publishers and merchants on the open web; partnership to generate approximately $1 billion in annual revenue

New york, nov. 28, 2022 (globe newswire) -- yahoo and taboola (nasdaq: tbla), a global leader in powering recommendations for the open web, today announced that they have entered into a 30-year, exclusive commercial agreement. taboola will exclusively power native advertising across all of yahoo's digital properties and will be available to buy through the yahoo dsp, establishing taboola as a leading native advertising offering for advertisers, publishers and merchants on the open web.
TBLA Ratings Summary
TBLA Quant Ranking