Steve madden deploys fivetran to unify cross-channel marketing and analytics data

Oakland, calif.--(business wire)--fivetran, the global leader in data movement, today announced that steve madden, the leading designer and marketer of fashion-forward accessories, and apparel is using fivetran to centralize their advertising, web traffic, and social engagement data from its global digital footprint. the move enables steve madden to streamline reporting, improve campaign performance, and gain faster insights across all channels. “with fivetran, we're building the foundation to.
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