Comscore research uncovers top factors driving auto industry recovery

Reston, va., april 5, 2021 /prnewswire/ -- new research from comscore (nasdaq: scor), a trusted partner for planning, transacting and evaluating media across platforms, illuminates how the pandemic has impacted auto shopping behavior, as nearly 3 in 4 consumers who planned to purchase a new vehicle in the next 6 months say the pandemic changed their plans in some way.
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