Comscore continues with innovations in italy

Milan, april 23, 2021 /prnewswire/ -- comscore (nasdaq: scor), a trusted partner for planning, transacting, and evaluating media across platforms, again showed its continued dedication to innovations in one of its key markets, italy. following the expansion of predictive audiences  - the first of its kind gdpr-friendly, cookie-free targeting capability - to more european markets, including italy, last month, comscore is now rolling out further developments to its measurement suite.
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