Smart approach to travel retailing puts sabre on iata's airline retailing maturity index

Recognition is a validation of sabre's holistic, collaborative strategy to enable personalized retailing by going beyond the ndc standard southlake, texas , may 16, 2022 /prnewswire/ -- sabre corporation (nasdaq: sabr), a leading software and technology provider that powers the global travel industry, has been recognized as a system provider for both airlines and travel sellers in the international air transport association's (iata's) airline retailing maturity (arm) index. this recognition is a testament to sabre's focus on developing scalable capabilities to power more personalized travel retailing that benefits the travel ecosystem.
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