Avianca signs new multi-year distribution agreement with sabre to drive agency sales and revenue growth

The three-year agreement will provide the agency community access to avianca's content worldwide through the sabre marketplace, including ndc offers southlake, texas , july 19, 2022 /prnewswire/ -- sabre corporation  (nasdaq: sabr), a leading software and technology provider that powers the global travel industry, today announced a new distribution agreement with avianca, the largest flag carrier in colombia, which will help enable the airline to power future revenue growth while reaching new market segments. avianca selected sabre's global distribution system (gds) to distribute its flights and services, providing sabre-connected travel buyers and agencies with access to relevant content and choices.
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