Roku unveils a better tv advertising experience at first in-person newfront

San jose, calif.--(business wire)--roku, inc. (nasdaq: roku) today hosted its first in-person iab newfront at the chelsea factory in new york city. as america's #1 tv streaming platform* with 61.3 million active accounts as of q1 2022, roku revealed new advertising solutions to create a better tv advertising experience for marketers in the streaming decade. for the first time ever in q1 2022, tv streaming devices surpassed legacy pay-tv in weekly reach among adults 18-49 in the u.s., according
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