Doritos® shines super bowl spotlight on dinamita® as the brand launches exciting flavors and new sticks ahead of the big game

Plano, texas, jan. 10, 2024 /prnewswire/ -- after 23 years of super bowl appearances, doritos® is handing over its platform to spotlight the brand's latest innovation: dinamita®. doritos dinamita will launch into the new year by exploding onto snack shelves with new spice-packed flavors and an unexpected new shape – and a fiery in-game commercial for super bowl lviii.
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