Gatorade's iconic "is it in you?" tagline returns for largest campaign in brand history

The brand is tapping its star-studded roster to inspire the next generation of athletes to focus on their inner "it" as surprising new data from gatorade shows external pressures are keeping gen z out of sports chicago , may 29, 2024 /prnewswire/ -- gatorade, the world's most superior sports drink, announced the return of its iconic tagline, "is it in you?", with the largest campaign in the brand's history.
PEP Ratings Summary
PEP Quant Ranking