Omnicom media group ends 2023 ranked #1 for net new business for the second consecutive year, earns 97% retention rate among existing clients

Omg agencies omd, hearts & science and phd wrap the year  achieving historic trifecta atop the agency ranking   new york , dec. 20, 2023 /prnewswire/ -- omnicom media group (omg), the media services division of omnicom group inc. (nyse: omc) and parent company to the omd, phd and hearts & science global media agency networks, is poised to end 2023 with the best net new business record (wins minus losses) among global media management groups, marking the second consecutive year that omg has led its category in incremental billings won.   with just a few business days remaining until the end of the year, the comvergence c-dash new business barometer that tracks account wins and losses in near real-time shows omg is once again the #1 ranked global media group for net new business, having added more than $2.5 billion in incremental billings in 2023, and earning a win-to-loss ratio of 3:1.
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