Nielsen's the gauge: monthly total tv and streaming snapshot for february details linear uptick as news and sports consumption grow

Cable and broadcast news viewing spike 54% and 6% respectively as russia invades ukraine new york, march 17, 2022 /prnewswire/ -- nielsen (nyse: nlsn) announced that the gauge , its monthly total tv and streaming snapshot, revealed that in february 2022, both cable and broadcast news viewing in the u.s. spiked as russia invaded ukraine. cable viewing increased 54% during the last week of february, helping news gain one-fourth of all cable consumption, representing a 16.5% overall month to month increase.
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