Nielsen's industry-leading u.s. national tv panel reaches over 42,000 households, comprised of 101,000 directly measured viewers

Panel assets surpass 500,000+ individuals across multiple platforms paving the way to creating a robust id system for measurement in the digital media ecosystem  new york , aug. 10, 2022 /prnewswire/ -- nielsen (nyse: nlsn), a global leader in media measurement and analytics, announced that its u.s. national tv panel reached 42,000 households, covering 101,000 directly measured viewers. this includes a subset of 21,000 households that are part of nielsen's streaming meter panel, which the company plans to continue to grow over time.
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