Merge growth trajectory accelerates with appointment of former meta content leader cait vlastakis smith to head creative strategy

Chicago--(business wire)--merge, a leading marketing and technology agency, is pleased to welcome cait vlastakis smith as executive vice president of creative strategy. cait joins merge from meta, where she led content and ux teams building growth, and privacy and safety features for facebook, messenger and instagram. her expertise includes data-driven content strategy, design systems, and scaling experiences for global audiences in regulated markets. “in the age of ai, we need to elevate creat.
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