One giant leap for dollkind: barbie explores new frontier in first trip to space

El segundo, calif.--(business wire)--mattel, inc. (nasdaq: mat) announced today that barbie is embarking on her first mission to space in the doll's 63-year history. in collaboration with the international space station (iss) national lab on mission dreamstar, mattel sent two barbie dolls up to space to encourage girls to consider a career in aerospace, engineering and stem. the barbie purpose has always been to remind girls they can be anything, and by showing them nearly 40 different careers
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