Live nation's all-in pricing policy delivers increased ticketing transparency for fans and more sales for artists in its first six months

Nearly 9,000 shows display total ticket costs at checkout as policy ramps up across 33 states plus washington d.c. los angeles , may 14, 2024 /prnewswire/ -- live nation entertainment's all-in pricing policy, which shows a ticket buyer the total price and fees associated with their transaction, has yielded an 8% increase in completed sales in the first six months the program rolled out across all live nation venues and festivals in the u.s. the industry-leading initiative has proven beneficial for both fans and artists, delivering greater transparency for fans while increasing sales for artists and fewer abandoned carts at checkout.
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