Southwest airlines returns as official airline of luck reunion and announces artist on the rise finalists

Partnership builds on southwest's support of up-and-coming creatives   dallas , feb. 19, 2024 /prnewswire/ --  southwest airlines co.  (nyse: luv) returns as the official airline of luck reunion, an exclusive music festival held at willie nelson's "luck, tx," ranch outside austin, texas. through this partnership, southwest® is hosting the fifth installment of the signature on the rise to luck program, dedicated to supporting up-and-coming artists; offering music fans the opportunity to attend the unique event through a sweepstakes; and engaging with festival attendees by offering surprises and giveaways.
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