Levi strauss & co. announces new chief digital officer

San francisco--( business wire )--levi strauss & co. (nyse: levi) today announced that jason gowans has been named senior vice president and chief digital officer for ls&co., effective february 6. in this new role within the company, gowans will be focused on bringing together ls&co.'s engineering, data, ai and digital product management to spearhead digital efforts both for ecommerce and the digital go-to-market. he will report to michelle gass, president, ls&co., and will sit on the executive leadership team (elt).
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