Champion® athleticwear launches bold new collaboration with coca-cola®

Champion athleticwear launched a limited-edition capsule collection, champion x coca-cola, in collaboration with coca-cola. the brands have come together to create a unique design story expressed through bold, colorful and unexpected logo placements inspired by archived artwork. the high-energy collection, which spans men’s and women’s apparel as well as accessories including hats, socks, slides and bags, is currently available at champion’s six retail stores in major cities across the country and at champs sports and foot locker stores in the u.s. and canada as well as eastbay.com, champion.com and footaction stores nationwide. known for being fresh tastemakers in their respective industries, the collaboration is a natural alignment for both champion and coca-cola as they continue to promote self-expression within the fabric of popular culture. the capsule collection celebrates the unmistakable logos of both brands with reimagined vibrant color schemes and designs inspired by american heritage as well as the classic coca-cola bottle for a modern flare that resonates with today’s consumers.
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