Global report from jack morton reveals consumers increasingly agree to exchange their personal data for better brand experiences over cash

Brands that prioritize deep consumer engagement will build lasting loyalty and stronger relationships boston , sept. 24, 2024 /prnewswire/ -- jack morton, a leading global brand experience agency, today announced new research that explores consumers' shifting attitudes toward data privacy and brand trust in an era where ai offers the opportunity for personalization at scale.
IPG Ratings Summary
IPG Quant Ranking