Varo money, inc. strikes marketing partnership with iheartmedia

Varo money, inc. announced a multimillion dollar marketing partnership with iheartmedia. under the agreement, varo will launch an extensive three-year campaign across iheartmedia's multi-platform audio network, including its broadcast radio, digital, podcast, social, and live events platforms. the deal helps build further awareness of varo as one of the most-loved challenger banking companies in the united states and will kick off with a seven-week campaign that spans the largest radio metros in the country, including radio talent out of atlanta, chicago, houston, dallas, miami, san francisco, phoenix, las vegas, los angeles, and new york. the multi-year deal with iheartmedia, which has more than 850 radio stations and reaches a quarter of a billion consumers every month through its broadcast radio assets alone, adds momentum to varo's hyper-growth around the country. varo customers can save up to hundreds of dollars in bank and overdraft fees. customers are also eligible to get paid two days faster with direct deposit through the bank account's early direct deposit feature. they can also set up auto-savings features to build savings and earn up to 2.80% annual percentage yield with no minimum balance requirement with a varo savings account.
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