Nyx professional makeup launches latest expansion into the metaverse with 'house of nyx professional makeup' in iheartland on roblox

The brand's spring 2023 collection initiatives will blend  the virtual + physical world los angeles , dec. 19, 2022 /prnewswire/ -- nyx professional makeup announces their latest entertainment venture into the metaverse; the brand's highly anticipated spring 2023 drop collection will be available to experience virtually in iheartland on roblox. nyx professional makeup is one of the leading beauty brands activating in the metaverse, focusing on experiences that are changing the way consumers interact with nyx professional makeup offerings, while also empowering creators and celebrating self-expression.
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