Iheartmedia announces adoption of unified id 2.0 through integration with the trade desk to enhance audio advertising

New york--(business wire)--iheartmedia, the leading audio company in the united states, today announced its adoption of unified id 2.0 (uid2), a privacy-focused, open-source identity framework pioneered by the trade desk. designed to meet the evolving needs of audio advertising, uid2 empowers iheartmedia's advertising partners with advanced tools for more effective targeting, precise measurement, and accurate attribution. with its unparalleled reach including 860 live broadcast and streaming ra.
IHRT Ratings Summary
IHRT Quant Ranking