Riyadh air and ibm take further steps forward in their collaboration to redefine travel experiences

Riyadh, saudi arabia , march 6, 2024 /prnewswire/ -- ibm (nyse: ibm) announced today the next steps in their collaboration with riyadh air, the digital-native airline currently scheduled to commence operations in early 2025, to revolutionize the airline's travel experiences. the airline plans to introduce next-generation, channel-fluid guest and traveler interactions, tapping into ibm consulting's open ecosystem of business partners and deep industry expertise spanning strategy, experience design, technology and operations.
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