Hasbro, falcon's beyond, naftos, and feld entertainment to bring lbe immersive, ip-based experiences to licensing expo 2022

Las vegas--(business wire)-- #licensingexpo--licensing expo, produced in partnership with industry trade association licensing international, returns to the mandalay bay convention center this may 24-26 with a location-based experiences (lbe) theme that draws on consumers' growing interest in immersive, ip-based experiences that bring their favorite characters and brands to life. of the 200+ exhibitors confirmed to date, with more signing on daily, many brands are showcasing their foray into lbe at licensing ex
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