Gap inc. acquires ecommerce startup drapr

San francisco--(business wire)--gap inc. (nyse: gps) has acquired drapr, an ecommerce startup and online application based on technology that enables customers to quickly create 3d avatars and virtually try on clothing. drapr is designed to help customers find the best clothing size and fit for their personal style and body type, while helping retailers reduce unnecessary returns. “fit is the number one point of friction for customers and, through their advanced 3d technology, drapr has shown i
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