Direct digital holdings launches ai council to bridge the ai gap for small and medium-size business advertisers

The new initiative aims to ensure smbs and mid-market brands aren't left behind in the digital marketplace houston , feb. 6, 2025 /prnewswire/ -- direct digital holdings, inc. (nasdaq: drct) ("direct digital holdings" or the "company"), a leading advertising and marketing technology platform operating through its companies colossus media, llc ("colossus ssp") and orange 142, llc ("orange 142"), today announced the formation of its artificial intelligence (ai) council, a new initiative aimed at demystifying and operationalizing artificial intelligence for small and mid-sized business (smb) advertisers. the cutting-edge council will tackle the widening disparity in ai utilization between large corporations and smaller enterprises by equipping these businesses with actionable ai strategies to enhance their competitiveness in the digital arena.
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