Forrester: aligning around the customer will turbocharge companies' growth engines

Cambridge, mass.--(business wire)--according to forrester's (nasdaq: forr) customer-obsessed growth engine research , outdated short-term growth strategies that focus on extracting value from customers no longer work. dramatic changes in buyers' behavior, evolving business models, and technology advances mandate a shift in how companies design their strategies and operate their organizations.
FORR Ratings Summary
FORR Quant Ranking