Femsa signs agreement with volaris to become the initial partner of femsa's new coalition loyalty program

Monterrey, mexico, jan. 23, 2023 (globe newswire) -- fomento econÓmico mexicano, s.a.b. de c.v. (“femsa” or the “company”) (nyse: fmx; bmv: femsaubd, femsaub) announced today that it has signed, through a wholly-owned subsidiary, an agreement with concesionaria vuela compaÑÍa de aviaciÓn, s.a.p.i. de c.v. (“volaris”), the ultra-low-cost carrier serving mexico, the united states, central, and south america to become the first third-party partner of femsa's coalition loyalty program (the “program”).
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