E.l.f. cosmetics unleashes “the many-trick pony” because no one puts halo glow in a box

Oakland, calif.--(business wire)--in a world of one-trick ponies, e.l.f. delivers a glow that really goes the distance. e.l.f. cosmetics, a brand from e.l.f. beauty (nyse: elf), launches a new campaign today starring multi-hyphenate, multi-talented, multi-tasker, halo glow liquid filter. and, of course, e.l.f. couldn't have “the many-trick pony” without a talking horse. and who doesn't love a talking horse! the clever and comedic spot literally stops the music, disrupting a perfectly ordinary a.
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