Destination xl group, inc. names jonathan sainsbury chief digital and analytics officer

Canton, mass., oct. 26, 2022 (globe newswire) -- destination xl group, inc. (nasdaq: dxlg), the leading omni-channel specialty retailer of men's big + tall clothing and shoes, announced that jonathan sainsbury is joining its team as chief digital and analytics officer today. mr. sainsbury brings 20 years of marketing experience, specifically as it relates to performance marketing, analytics and strategic planning. mr. sainsbury spent over 17 years with blue nile, an online retailer of fine jewelry, where he was most recently their chief strategy officer and president of international. prior to that, he held a number of leadership positions, including as chief revenue officer, vice president and head of strategy and vice president of marketing. prior to blue nile, mr. sainsbury was an associate consultant with the management consulting firm bain & company. most recently, mr. sainsbury has led his own consulting business focused on digital growth strategy, with clients spanning direct-to-consumer retail, omni-channel retail and enterprise technology. at dxl, he will be responsible for all digital initiatives across the organization, including building the brand digitally, driving traffic to stores, digital and mobile commerce, the company's overarching digital marketing strategy and analytics practice, reporting to the company's chief marketing officer. mr. sainsbury holds a bachelor of arts in physics from pomona college.
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