Orange 142 releases gaming best practices guide to help marketers level up in-game advertising strategies

The new guide explores how brands can tap into the $11b gaming ad opportunity with immersive formats, smart targeting, and player-first experiences austin, texas , june 12, 2025 /prnewswire/ -- orange 142, a division of direct digital holdings (nasdaq: drct) and a leader in digital marketing for mid-market brands, today released a new best practices guide focused on in-game advertising. the guide is designed to help marketers unlock the full potential of gaming as a marketing channel, connecting with audiences in immersive environments without disrupting the player experience.
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