Direct digital holdings unifies orange 142 and huddled masses to power client growth in digital marketing and advertising

The strategic merger of its buy-side businesses combines expertise and resources to expand capabilities and better serve mid-market & smbs navigating the digital landscape houston , oct. 31, 2024 /prnewswire/ -- direct digital holdings (ddh) ( nasdaq: drct ) today announced the unification of its buy-side businesses, orange 142 and huddled masses, to better serve the surging number of small and mid-sized businesses (smbs) learning to leverage modern digital advertising. unifying two similar companies under the orange 142 brand allows them to share resources and operate more efficiently, providing current and future clients with a more comprehensive and integrated approach to digital marketing.
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