Despegar revolutionizes the tourism industry introducing the region's first generative ai travel assistant

British virgin islands--(business wire)--despegar.com, corp. (nyse: desp) (“despegar” or the “company”), latin america's leading travel technology company, today announced the launch of sofia , the region's first generative ai travel assistant, marking a significant enhancement to the company's customer value proposition. this pioneering innovation allows users to enjoy rapid, as well as more personalized and convenient travel planning through state-of-the-art technology. powered by generative.
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