Diageo and unitar launch new hard-hitting anti-drink drive learning experience

London, may 14, 2021 /prnewswire/ -- diageo, maker of johnnie walker, smirnoff and guinness, ahead of un global road safety week, has today launched a new hard-hitting, anti-drink driving learning experience to help people understand the consequences of drink driving, and support the company's global ambition to change the attitudes of five million people towards drink driving by 2030. with recent figures estimating there has been the highest number of casualties from uk drink-driving in a decade1 and 5-35% of all road deaths worldwide believed to be alcohol related2, 'wrong side of the road' is a unique, interactive experience that allows people to have a conversation with a real drink driver to help them understand the effects of alcohol, and the shame and stigma that comes with drink driving.
DEO Ratings Summary
DEO Quant Ranking