Tanqueray london dry gin launches 'classic or nothing' campaign: a bold declaration that celebrates the enduring influence of time-honored classics and the legends that choose them

The new campaign will cement tanqueray as the audaciously classic choice by showcasing the brand's history of boldness and iconicity to appeal to the new generation of cocktail lovers. new york , dec. 18, 2024 /prnewswire/ -- tanqueray london dry gin, the #1 gin in the us (nielsen/nabca) and 7-time winner of the bartender's choice award by drinks international, is an icon that is known for its unique blend of botanicals and its ability to elevate timeless drinks like the martini and negroni.
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