Fubo launches first to market programmatic pause ads on ctv

New york--(business wire)--fubotv inc. (d/b/a/ fubo) (nyse: fubo), the leading sports-first live tv streaming platform, announced today the availability of programmatic pause ads. fubo is the first connected tv (ctv) platform to offer this ad format in a programmatic biddable environment, powered by clearline, magnite's self-service buying solution. fubo now supports both programmatic guaranteed (pg) and biddable private marketplace (pmp) pause ad executions. advertisers can benefit from increa.
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