Albertsons media collective selects criteo to power its retail media ecosystem

Criteo will support both demand and supply-side advertising offerings to drive measurable commerce outcomes  for albertsons media collective's cpg brand and agency partners new york , jan. 9, 2024 /prnewswire/ -- criteo (nasdaq: crto), the commerce media company, today announced a new partnership with albertsons media collective, the retail media arm for the albertsons companies (nyse: aci), to enhance its cutting-edge retail media network. as criteo continues to extend its leadership in the consumer-packaged goods (cpg) and grocery space, this partnership will support albertsons media collective's onsite sponsored ad offerings, while criteo plans to expand to newer ad formats like commerce display and sponsored video in the coming months.
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