Casey's delivers more personalized customer experiences with salesforce

By consolidating fragmented technologies and moving to salesforce, casey's has increased customer engagement and automation, activating more marketing with less spend san francisco , dec. 15, 2022 /prnewswire/ -- salesforce (nyse: crm), the global leader in crm, today announced that casey's general stores, inc., the third-largest convenience store retailer and the fifth-largest pizza chain in the united states, has experienced increased revenue and engagement with its customer base with the help of salesforce technology. salesforce has assisted casey's in sending over 1 billion marketing messages to their more than 5.5 million rewards loyalty members this year.
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