Salesforce debuts advertising sales management for media cloud to automate ad sales and improve campaign performance for publishers

San francisco, july 14, 2021 /prnewswire/ -- salesforce (nyse: crm), the global leader in crm, today announced advertising sales management for media cloud, a new industry-specific application for managing cross-channel advertising sales. with advertising sales management, cross-channel planning and execution, automated client reporting and campaign optimization converge in a single platform to help drive revenue for publishers.
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