After a year of growth across multiple segments, choice hotels is the challenger brand in upscale and growth leader in extended stay

Focus on growth brands and markets positions choice hotels for a banner 2023 rockville, md. , jan. 23, 2023 /prnewswire/ -- as a legacy leader in upper midscale and midscale, choice hotels international, inc.  (nyse: chh)—one of the largest lodging franchisors in the world—made a series of strategic moves to position itself as the challenger brand to watch in upscale and the growth leader in extended stay.
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