Shaping the future of hospitality technology, choice hotels kicks off masteryx, its 10th annual tech innovation summit

Choice hotels continuously innovates to build proprietary tech tools that help find efficiencies and drive revenue for hotel owners and enhance the guest experience through generative ai and more scottsdale, ariz. , april 9, 2025 /prnewswire/ -- choice hotels international, inc. (nyse: chh), a leading hospitality, franchising and technology company, kicks off "masteryx" today, its 10th annual tech summit.
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