Biosig technologies, inc. appoints ms. martha pease as an independent director
Biosig technologies, inc. announced that it appointed ms. martha pease as an independent director. ms. pease brings to the company over 30 years of recognition and experience leading organizations in customer centric growth strategy and creating digital leverage powered by data analytics to increase shareholder value. her global perspective, ability to navigate critical inflection points and direct expertise in scaling businesses and brands are hallmarks of her career. ms. pease began her career in advertising with ddb and mobil oil, shifting to the ibm personal computer account at lord, geller, federico, einstein and then moving rapidly up the account management ladder at bbdo as leader of the apple computer account portfolio. across a range of executive roles, ms. pease has spearheaded major equity building initiatives for companies including neutrogena, domino’s, lifetime tv, l’oreal paris, pizza hut and lane bryant. an on-air and online commentator for cnn, she analyzes the impact of breaking news on perceptions and leadership. currently, ms. pease serves as a partner and director at bcg (boston consulting group) focused on growth strategy and digital transformation with an emphasis on the healthcare sector. ms. pease is the latest high-profile addition to biosig’s board of directors, after investment banker and medtech industry veteran samuel e. navarro and former chief medical officer of celgene dr. jerome zeldis, m.d., ph.d joined the company’s board earlier this year.
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