Build-a-bear celebrates the good 'stuff' with new campaign to add even more heart to life

Beloved brand launches "the stuff you love" campaign with consumer engagement outreach to share "the stuff they love" st. louis , may 6, 2024 /prnewswire/ -- build-a-bear workshop, inc. (nyse: bbw ), a multi-generational, multi-dimensional global brand known for its heartwarming one-to-one experiences, proudly unveils its new communications campaign, "the stuff you love," commemorating more than a quarter-century of creating and celebrating cherished memories worldwide.
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