Adjust reports 184% growth in ctv to mobile app installs; unveils ctv advision, the industry's first comprehensive measurement solution

Amid steady growth in connected tv advertising, adjust empowers marketers to analyze the 'assisting power' of ctv san francisco , may 11, 2022 /prnewswire/ -- adjust today introduced ctv advision — the industry's first comprehensive connected tv measurement solution — as the mobile marketing analytics platform reports upward-trending growth in both mobile and ctv app installs from ctv advertising campaigns. in april, ctv ad to mobile app installs tracked by adjust exploded by 184% globally compared to dec. 2021, while ctv app installs boomed 150% last month over february.
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