AppLovin Corporation (NASDAQ:APP) shares surged more than 34% on Thursday despite Q1 results coming in worse than the consensus estimates. Quarterly EPS came in at ($0.31) and revenue at $625 million, both missing the Street estimates of ($0.08) and $823.37 million, respectively.
The company lowered its 2022 revenue guidance to a range of $3.14-3.44 billion, below the Street estimate of $3.69 billion, while the adjusted EBITDA estimate was raised to $1.20 billion from $1 billion at the midpoint. The raise reflects the ongoing growth of the Software Platform business and expected operating improvements in Apps.
The rapid growth of the Software Platform and the massive reach post-MoPub acquisition give the company confidence that it is still able to do well with less reliance on first-party data from its games. That means the company will not only reduce UA investments into those games, but also consider divesting the first-party game business if that makes financial sense.
| Symbol | Price | %chg |
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| CRM.BA | 21850 | 0.18 |
| GOTO.JK | 60 | 0 |
| 012510.KS | 89100 | 0 |
| 462870.KS | 38400 | 0 |
AppLovin (NASDAQ:APP) is a company that provides a software platform designed to help mobile app developers enhance their app marketing and monetization efforts. Through its AppDiscovery service, AppLovin connects advertiser demand with publisher supply using auctions. This service is crucial for developers looking to maximize their app's reach and revenue.
On October 22, 2025, Deutsche Bank set a price target of $705 for AppLovin (NASDAQ:APP), suggesting a potential upside of 27.57% from its current price of $552.64. This optimistic outlook comes despite the stock's recent decline. AppLovin's stock has dropped by 21.2% in less than a month, from $718.54 at the end of September 2025 to $565.94, raising questions about its future trajectory.
Historically, AppLovin's stock has shown a median return of -44% over a year. However, it has also achieved a 76% peak return following significant dips of more than 30% within 30 days. This pattern suggests that while the stock is volatile, there is potential for recovery after substantial declines. Investors should weigh this historical performance when considering their investment strategy.
Currently, AppLovin's stock price is $552.64, reflecting a decrease of 2.35% or $13.30. The stock has fluctuated between a low of $547.13 and a high of $568.00 today. Over the past year, APP has reached a high of $745.61 and a low of $157.88, indicating significant volatility. The company's market capitalization is approximately $186.92 billion, with a trading volume of 4,174,486 shares on the NASDAQ.
Despite the recent downturn, AppLovin remains an appealing yet volatile investment. The potential for recovery exists, but investors should proceed with caution, considering both the historical performance and the current market conditions.
AppLovin Corporation (NASDAQ:APP) is a prominent player in the digital advertising space, known for its innovative solutions in mobile advertising technology. On October 14, 2025, Goldman Sachs adjusted its rating for AppLovin to Neutral, maintaining a hold action. At that time, the stock price was $590.03. Goldman Sachs also raised the price target for AppLovin from $445 to $630, indicating a positive outlook.
AppLovin's stock has seen a remarkable 140% increase over the past six months, significantly outperforming the broader digital advertising industry, which saw a 66% rise. This surge has also outpaced major competitors such as Alphabet and Meta Platforms, which recorded gains of 56% and 37%, respectively. The success of Axon 2, an AI-driven platform, has been a key driver of this growth, revitalizing mobile advertising and expanding the company's MAX publisher base.
In the second quarter of 2025, AppLovin reported a 77% rise in revenues and a 99% increase in EBITDA. Analysts forecast a 103% growth in earnings for the year, reflecting strong financial performance. Despite a slight decrease of 0.08, or approximately -1.36% in percentage terms, the current stock price of $590.03 suggests investor confidence in the company's future prospects.
AppLovin's market capitalization stands at approximately $199.57 billion, highlighting its significant presence in the industry. The stock has fluctuated between a low of $566.49 and a high of $596.77 today, with a 52-week high of $745.61 and a low of $139.40. The trading volume on the NASDAQ exchange is 3,567,398 shares, indicating active investor interest.
As digital advertising giants continue to gain momentum, investor sentiment towards ad tech is becoming increasingly optimistic. The key question for potential investors is whether AppLovin still offers an attractive entry point or if the stock has already reached its peak.
AppLovin Corporation, trading on the NASDAQ under the symbol APP, is a prominent player in the mobile technology industry. The company specializes in providing a platform for mobile app developers to enhance their app monetization and user acquisition strategies. AppLovin's innovative solutions have positioned it as a key competitor in the mobile advertising space, alongside other industry giants.
On October 13, 2025, Matthew Swanson from RBC Capital set a price target of $700 for NASDAQ:APP. At the time, the stock was priced at $590.11, suggesting a potential increase of approximately 18.62%. This optimistic outlook aligns with AppLovin's recent strategic initiatives and financial performance, which have bolstered investor confidence.
AppLovin is set to launch a new self-serve tool, expected to enhance operations by removing scaling limitations and creating new revenue streams. This innovation could further drive the company's impressive 77% year-over-year revenue growth reported in the second quarter. Such growth, coupled with soaring earnings per share and industry-leading profit margins, underscores the company's strong financial health.
The stock has seen a recent price increase of $20.22, a 3.55% rise, with daily fluctuations between $562.28 and $591.32. Over the past year, APP has reached a high of $745.61 and a low of $139.40, reflecting its volatile nature. Despite high valuation multiples and potential regulatory challenges, AppLovin's robust balance sheet and strong free cash flow support a positive outlook.
AppLovin's market capitalization is approximately $199.59 billion, with a trading volume of 4,049,076 shares. These figures highlight the company's significant presence in the market. As AppLovin continues to innovate and expand, its competitive advantages and operational efficiency remain key drivers of its growth trajectory.
On October 1, 2025, Citigroup upgraded AppLovin (NASDAQ:APP) to a "Buy" rating, with the stock priced at $718.54. AppLovin is a prominent player in the ad-technology sector, known for its AI-driven solutions that enhance user acquisition and monetization for mobile apps, particularly in gaming. The company's innovative platforms, such as the Axon engine and Max mediation, have been key to its success. AppLovin's stock has been a standout performer in 2025, with significant gains.
The stock recently reached record highs and was added to the S&P 500 index, highlighting its strong market performance. On a recent Monday, the stock rose by 5.5% by 2:30 p.m. ET, driven by anticipation of a new self-serve product aimed at expanding accessibility for advertisers, as highlighted by the company's recent developments.
Financially, AppLovin has shown impressive growth. In the second quarter of 2025, the company reported a 77% year-over-year increase in revenue, reaching $1.26 billion. Profitability has also surged, with adjusted EBITDA nearly doubling to $1.02 billion, resulting in an 81% margin.
This strong financial performance raises questions about whether the stock's current price reflects these positive developments. Currently, APP is trading at $718.54, with a daily change of $6.18, or 0.87%. The stock has fluctuated between $699.22 and $720.21 during the trading day. Over the past year, APP has seen a high of $745.61 and a low of $128.50. The company's market capitalization is approximately $243 billion, with a trading volume of 6.64 million shares.
AppLovin Corp (NASDAQ:APP) is a technology company that provides a platform for mobile app developers to enhance their marketing and monetization efforts. The company operates in a competitive landscape alongside other tech firms like Robinhood Markets and Emcor Group. Recently, AppLovin has been in the spotlight due to its inclusion in the S&P 500 index, a significant achievement for any company.
On September 5, 2025, Harvey Dawson Alyssa, a director at AppLovin, sold 350 shares of Class A Common Stock at $487.97 each. This transaction, reported under Form 4, leaves Alyssa with 3,150 shares. Despite this insider sale, AppLovin's inclusion in the S&P 500 is expected to boost its visibility and attract more investors, as highlighted by S&P Dow Jones Indices.
AppLovin's stock, however, experienced a decline of 1.95% following the announcement of its S&P 500 inclusion. This drop might seem counterintuitive, but it reflects the market's complex dynamics. The company's high price-to-earnings (P/E) ratio of 68.33 suggests a high valuation, which can sometimes lead to stock price volatility.
The company's financial metrics reveal a mixed picture. With a price-to-sales ratio of 31.20 and an enterprise value to sales ratio of 31.64, investors are paying a premium for AppLovin's sales and overall valuation. The enterprise value to operating cash flow ratio of 58.88 indicates a high valuation relative to its cash flow, which could be a concern for some investors.
AppLovin's debt-to-equity ratio of 3.01 shows a significant level of debt compared to its equity, which might raise questions about its financial leverage. However, the current ratio of 2.74 suggests that the company is well-positioned to meet its short-term liabilities, providing some reassurance about its financial health.
AppLovin Corporation (NASDAQ:APP) is a key player in the mobile app industry, helping developers publish and promote their applications. The company is set to release its quarterly earnings on August 6, 2025. Analysts expect an earnings per share (EPS) of $1.99, reflecting a significant 123.6% increase from the previous year. Revenue is projected to be around $1.22 billion.
The anticipated surge in AppLovin's earnings is largely due to its advanced Axon 2 technology. This machine learning algorithm optimizes ad placement, significantly boosting advertising revenues. In the second quarter, advertising revenues are expected to reach $1.22 billion, a 72% increase from the previous year. This growth is driven by enhanced ad targeting and optimization capabilities.
AppLovin's stock has seen a remarkable 465% increase over the past year, outperforming competitors like Meta and Alphabet. Despite a slight 1.5% decline in the Zacks Consensus Estimate for the upcoming quarter, the company has a strong history of exceeding earnings expectations. This track record may positively influence investor sentiment ahead of the earnings release.
The company's financial metrics indicate a robust valuation. AppLovin's price-to-earnings (P/E) ratio is approximately 66.88, suggesting investors are willing to pay $66.88 for every dollar of earnings. The price-to-sales ratio is about 24.92, and the enterprise value to sales ratio is around 25.53, reflecting the company's total valuation relative to its sales.
AppLovin's financial health is further highlighted by its current ratio of approximately 1.68, indicating a good level of liquidity to cover short-term liabilities. However, the debt-to-equity ratio of about 6.45 suggests a significant level of debt compared to equity. Despite this, the company's strong earnings growth and advanced technology position it well in the competitive mobile app advertising market.
Citi reiterated its Buy rating and $600 price target on AppLovin (NASDAQ:APP), naming the stock its top pick as the company approaches its second-quarter earnings report, scheduled for August 6th.
The firm expects AppLovin’s Q2 results to come in at the higher end of guidance for both revenue and adjusted EBITDA, reflecting continued strength in the business. Key areas of investor focus include the company’s growing eCommerce advertising initiative, the anticipated launch of self-serve tools—likely in the fourth quarter—and potential shifts in mobile ad spending tied to changes in app store fee structures.
Citi is also watching how AppLovin navigates an evolving competitive landscape, particularly in light of Unity’s recent Vector launch. Additionally, capital allocation decisions remain an important topic, with investors looking for updates on how the company plans to deploy cash in the current environment.
With robust growth catalysts in place and operational momentum building, Citi maintains a bullish stance on AppLovin, viewing it as well-positioned for long-term outperformance in the mobile advertising sector.