Brilliance audio introduces snap to listen app
Grand haven, mich.--(business wire)--brilliance audio, inc., a leading audiobook publisher, will now place a two-dimensional bar code (called a “quick response” or “qr” code) on its packaging, which allows customers and library patrons to “snap” it with their smartphone camera and get a free audio excerpt of the book. this app is called the snap to listen app. qr codes have seen rapid adoption, and free apps that read these codes are available for most smartphones. “this simple and effective capability is a significant development in improving the customer experience in audiobook buying,” said mark pereira, general manager of brilliance audio. “we will continue to innovate and make the right technology investments to support our authors with audiobooks in cd and digital formats. this technology is especially advantageous for top authors with large fan bases when we connect the physical world of audiobooks to the digital world.” brilliance audio will be launching this service for upcoming audiobook releases, including nora roberts, jean m. auel, iris johansen, and rick riordan, with plans to add snap to listen features on several more titles later this year. about brilliance audio, inc. brilliance audio, a michigan-based audiobook publisher that is part of the amazon.com group of companies, publishes more than 600 audiobook titles annually. with a growing catalog of titles from over 500 authors, brilliance audio provides customers a selection of audiobooks in the popular categories of romance, mystery, suspense and thriller, science fiction and fantasy, business and biography; and for children and young adults. brilliance audio recordings are available for the retail and library markets on compact discs, mp3-formatted compact discs, and files for download. forward-looking statements this announcement contains forward-looking statements within the meaning of section 27a of the securities act of 1933 and section 21e of the securities exchange act of 1934. actual results may differ significantly from management's expectations. these forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, inventory, government regulation and taxation, payments and fraud. more information about factors that potentially could affect amazon.com's financial results is included in amazon.com's filings with the securities and exchange commission, including its most recent annual report on form 10-k and subsequent filings. photos/multimedia gallery available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6656429&lang=en
