Digital out-of-home and online advertising to reap the most benefit with the decline of third-party cookies, alfi audience research finds

85% of senior advertising executives expect budgets for digital out-of-home advertising to increase following web browser bans of third-party cookies miami beach, fl / accesswire / november 18, 2021 / the majority of the global browser market has now phased out third-party cookies in response to protecting users' privacy and personalizing a connection with the modern consumer. with google chrome, which controls the majority of the global browser market, following suit next year, 65.15% of the browser market will be open to new ad channels and solutions.
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