Accelerated adoption of digital tech to fuel increased spend on digital out of home campaigns in entertainment and media, government, retail, finance and telecom sectors, alfi research reveals

88% of senior advertising executives believe accelerated digitization will continue to fuel growth in the dooh market miami beach, fl / accesswire / march 16, 2022 / the advertising industry's adoption of digital technologies has ushered in strategies experts believe will become table stakes for connecting with consumers and increasing revenue. in fact, new research from alfi (nasdaq:alf), an ai enterprise saas advertising platform, reveals that 99% of senior advertising executives believe the use of qr codes in digital out of home (dooh) advertising will increase dramatically over the next two years in order to facilitate sales vs support brand awareness.
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